I just wanted to post a suggestion - UserTrust works great for websites - but it would be great to be able to put an image/link into an email to solicit more reviews.
With the javascript as it is, you could not send out the link, for example on invoices or new orders that you send out.
For example an image:
Would show your rating, and
http://accounts.comodo.com/usertrust/rating/54353545345435443543534543/
Would go to a page to show your rating and allow reviews.