In reply to your questions , I just found that it was irritating that it kept coming up and going green on almost every site that I looked at , in the main I was just browsing and did not see why it needed to keep on flashing green. As it happens I was looking at airlines to see what offers they had on at the time , I did not want to book a ticket , but was checking New Zealand air, Emirates, Singapore, Virgin etc. Sometimes I have a look at different fishing sites, with no intention of making a purchase.
I fully accept the concept, but What I would have prefered is having the 'V' sign in the taskbar and when I wanted to pay a bill or use my credit card online, or even just check to see that the site is indeed cosher that I could then click on the 'V' sign and it would then become active and check the site I was using was indeed genuine. I suppose like having an "on" - "off" or "check this site" button.