Another suggestion, (possibly covered in Comodo's current software, but not obvious to the consumer if so).
Add (or make known) features to help secure data that is transferred and stored off your computer (eg through Windows Live, or Yahoo, or Zoho etc.)
I know individuals can't control the receiving data centers security (albeit they tell you they are like Fort Knox); but how this data is transmitted so it is not intercepted is important.
Computer gurus already know how to do this. But simple-minded computer users like me, need to be told in easy steps with pictures (or better still, have it occur automatically.)